Technology & the Generations

Technology through the Generations All the generations use technology – however the age at which you are first exposed to technology influences how integrated it is likely to become in your life.  Although we tend to associate the younger generations as those keeping pace with technological advances, the Builders Generation (born pre 1945) came of age with the development of radio, television, military technology, sound systems, and materials technology—the first plastic was developed in 1907 which revolutionised product design and invention. From the telegram, to the Teledex, wire money, bank books and receiving their cash in an envelope on payday, they have adapted to constant change. They have witnessed great advancements in medical care, aerodynamics and automotive technology.  Moreover, Builders have had to work with the new technologies of the most recent decades, most of which were not developed with the intuitive processes and frameworks of their generation in mind. The Builders Generation have proven a remarkable ability to adapt to change.  In 1946, the ENIAC computer came out, which filled an entire room.  From this, to having tablets and smartphones in their hands, to streaming music and internet television, they have experienced extraordinary change and transition, and the rest of us can learn from the Builders Generation in how to be adaptive lifelong learners. From Digital Learners to Digital Linguists Digital learners primarily will approach the use of technology to complete a transaction, to achieve a task or function.  Marc Prensky coined the terms “Digital Natives, Digital Immigrants”.  The younger generations also use the digital technologies to communicate and find out information, however they do not see technology as a means to achieve something, but rather as a fully integrated part of their lives, [...]

By | 2017-08-15T04:52:29+00:00 August 15th, 2017|Leadership|0 Comments

Clarifying Purpose, Vision and Mission

We hear a lot about purpose, vision and mission statements – but what do they really mean, what is the difference between them, and why do we need them? Changing environment In an ever changing business environment and fast moving consumer landscape, it is critical that organisations have clarity on why they exist, what they are seeking to become, what products and services they offer and how they will accomplish their vision. Due to the rapidly changing context, businesses need to be agile and adaptive, open to innovation and even disruption, which means there is a need to review the existing purpose, vision, mission and values to evaluate whether they need refining in new seasons.  Once these have been defined, to get cut through and occupy the space in the market, organisations need to work on effectively communicating their key messages, telling their story and bringing their brand alive through strategies and culture that genuinely engage internal and external stakeholders. It is fundamental that business leaders have clarity on the following three areas: Understand your place in the market Determine which space you intend to occupy Be confident and clear in your positioning. Know it, articulate it, communicate it Working with organisations across various sectors, it is evident that there can be a lack of clarity in these three areas: A lack of clarity in knowing why their organisation exists. This can be a challenge for start-ups and established organisations alike.  While start-ups can struggle with this as they are often still exploring the terrain of where their organisation may find resonance in the market, some established organisations may have lost their sense of purpose or direction over time.  This can be a gradual drift [...]

By | 2017-03-08T10:06:47+00:00 March 8th, 2017|Leadership|0 Comments